Sears Holdings Corporation (http://jobs.sears.com/vet/learnmore_military.html)
Full Time Employee
Shop Your Way Program is one of the fastest growing loyalty programs in the retail industry. It?s the key strategic area to win for Sears Holdings. The program receives tremendous support and attention from senior management, and this position offers the opportunity to be a key leader in developing the leading edge affinity program in the U.S. retail marketplace. The candidate will have strong critical thinking and communication skills as they will present progress updates and program results to the BU Presidents and SHC Chairman.
The Director Business Analytics - MRM Strategy (Member Relationship Management Strategy) is responsible for leveraging member information to create exceptional member experiences that drive stronger member engagement, ultimately driving incremental sales and profit. Working closely with senior management and peers, this position will develop strategy and help improve omni-channel marketing execution that encompass multiple shopping channels, including in-store, online, and mobile. They will also be responsible for establishing member level KPIs and key success metrics and drive improvements across the board.
Specifically, the Director will work very closely with Analytics, retail services, and Format/ BU marketing leaders. Ideal candidate for the team requires a unique blend of Strategy, Analysis, and Marketing skills set. The candidate will be working on high impact, high exposure projects for the company
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