Field Marketing Manager- Richmond, VA

Sears Holdings Corporation (


  full-time   employee

United States

GENERAL SUMMARY Under the direction of the In Store Assistant Manager assist in all aspects of managing the Total Store Productivity Program so that all short and long term goals are met or exceeded. The primary function is to provide support to hourly In Store Marketers so that optimal performance is achieved. SCOPE OF RESPONSIBILITY:; • Meet or exceed budgeted staffing hours, lead flow, productivity, stores staffed, hot calls, confirmation, net revenue and CLPH per the Standard Operating Procedures. • Responsible for establishing and building relationships with the retail store management and associates within them assigned market. JOB RESPONSIBILITIES : • Responsible for achieving budgeted staffing hours, productivity, confirmation, and net revenue in order to meet program budget. • Manage, hire, train and motivate a team of 5-15 hourly In Store Marketers. • Monitor weekly Lead Status Reports for “NG” lead improvement performance with In Store Marketers. • Communicate Weekly with assigned APC Market Coordinator to identify opportunities for lead conversion budget for the territory. • Under the direction of the Assistant Manager oversee the Take-The-Lead Program in building positive relationships with the FLS store management team and associates. • Communicate regularly with HR Reps to target areas for staffing needs and alternative recruiting sources to meet staffing goals. • Utilize In-store Recruiting Hotline call sheet responses to ads placed. Utilize Sears/Kmart Odyssey and other alternative sourcing options. • Maintain consistency in using best practices for recruiting, hiring, training processes. • Utilize competency based interviewing skills, motivational techniques. • Complete Performance Appraisals for In Store Marketers. • Ensure all administrative functions are completed in an accurate and timely manner. • Must have the ability to performance manage In Store Marketers. Adhere to established SHC guidelines for timely feedback and performance improvement (PPI). • Partner with Human Resources with SHC training, monitoring compliance, e.g., Code of Conduct, WOTC, and I-9’s. • Develop and implement incentive programs, e.g., contest, rewards, recognition to motivate high team performance. • Promote unity and teamwork within department through leading by example and appropriate handling of differences within department or team members. Demonstrate professionalism at all times. • Attend periodic sales meetings with sales branch office. • Mystery Shop In Store Marketers for coaching and training purposes. • Perform other duties as assigned.