Digital & Social Media Manager - Military veterans preferred
2018-11-03 Raytheon (www.raytheon.com)
London United Kingdom
Job Title: Digital & Social Media Manager Req ID: 126154BR Location(s): Harlow or London
Role Summary Raytheon UK seeks a creative, driven senior digital marketing manager. This senior role will be responsible for increasing reach and engagement on digital and social media platforms to improve public brand perception and awareness for our UK company. The role will report to the Communications Director and will be responsible for developing and executing Raytheon UK’s digital and social media content strategy across its businesses and campaigns in the U.K.
The role will be thelead technologist for Communications, ensuring our technology savviness and integration of marketing software/digital tools into all aspects of Communications planning and delivery.
Role and responsibilities
This role will develop , define and report analysis to inform strategic and tactical decision making related to Raytheon UK websites and social media channels.
Collaboratively design digital marketing campaigns, including retargeting of external audiences.
Maintain and enforce editorial style guidelines.
Assign, write and edit content, including website articles, speeches, op-eds, and social media content.
Collaborate with business unit communicators and leaders to influence key targeted audiences, including development of story angles and microtargeted channel strategies.
Measure the impact of Raytheon’s communications through the use of website metrics, listening software and analytics tools
Gather, analyse and disseminate competitive intelligence
Present to internal stakeholders on content strategy, including assessment of impact and resulting shifts in execution.
This role will work in tandem with Raytheon Company and its business units to ensure unified branding and create content that supports business growth and its CSR values.
Support scooping and planning of new digital marketing initiatives and digital content strategy
Strong storytelling skills, a passion for targeting audiences,
Ability to drive a Digital & Social Media strategy & plan, to enhance the business brand and engage a target audience
Deep knowledge of digital media practices and analytics, and an enthusiasm for experimenting with new communications technologies.
Raytheon UK is a subsidiary of Raytheon Company. We are a prime contractor and major supplier to the UK Ministry of Defence and have developed strong capabilities in mission systems integration in defence, National & Cyber security and commercial markets. Raytheon UK also designs, develops and manufactures a range of high-technology electronic systems and software solutions at its facilities in Harlow, Glenrothes, Gloucester, Manchester Waddington and Broughton.
Raytheon Company, with 2017 sales of $25 billion and 64,000 employees, is a technology and innovation leader specialising in defence, civil government and cybersecurity solutions. With a history of innovation spanning 96 years, Raytheon provides state-of-the-art electronics, mission systems integration, C5ITM products and services, sensing, effects, and mission support for customers in more than 80 countries. Raytheon is headquartered in Waltham, Mass
Raytheon Career Development:
Raytheon has a wealth of resources available to help you develop your career from the moment you join. Activities range from on-line learning modules, to external training and support for taking professional qualifications relevant to your role.
· 25 days holiday + statutory public holidays · Contributory Pension Scheme (up to 10.5% company contribution) · 6 times salary ‘Life Assurance’ · Flexible Benefits scheme with extensive salary sacrifice scheme’s. · Enhanced sick pay scheme · Enhanced Family Friendly Policies, including enhanced Maternity & Shared Parental leave. · 37hr working week, with an early finish Friday (hours may vary depending on role, job requirement or site specifics arrangements). Flexible working arrangements can be considered depending on the role and subject to line manager approval. · Canteen facilities available at Harlow & Glenrothes sites and Manchester & Gloucester offer free snacks & drinks (hot & cold) available.
Diversity is a core business imperative at Raytheon. We are an equal opportunity employer that promotes inclusiveness and always employs the best professionals for the job. Having a diverse workforce allows Raytheon to draw upon a range of different ideas and experiences which supports growing our business and creates an environment where everyone has an equal opportunity for success. Raytheon UK pro-actively encourages diversity of ideas, thoughts, and networking opportunities and has created Employee Resource Groups (ERGs) including Raytheon Women's Network, YesNet (Young Employees Success Network), D&I council, Reservist Network etc and all Raytheon employees are welcome to participate regardless of their background. 126154