Marketing Coordinator - Military veterans preferred

About Us:  

Warehouse Direct, the Midwest's largest independently owned business product supplier, seeks a highly capable Marketing Coordinator to serve as our dedicated marketing professional. This role offers a unique opportunity to own the full spectrum of marketing operations while working directly with our CDO. 

Position Overview:  

As the company's dedicated marketing professional, you'll manage all marketing operations while collaborating closely with the CDO. This role combines hands-on execution with strategic input, requiring both creative skills and strong operational capabilities. 

Key Responsibilities: 

• Marketing Program Execution (~35%)
  • Execute marketing campaigns in HubSpot Marketing and Sales Enterprise:
    • Create and maintain forms, landing pages, and email templates
    • Process and authorize incoming leads
    • Monitor and respond to marketing email inboxes (Hubspot Help, Inbound Marketing, Outbound Marketing)
    • Maintain lead scoring processes
    • Coordinate data maintenance between ERP and HubSpot
  • Coordinate Cross-Departmental Initiatives:
    • Facilitate monthly meetings with Specialists & Merchandisers
    • Update and maintain product spotlight data between departments
    • Coordinate campaign reviews with Marketing and Sales Management
• Process marketing requests from various departments
• Creative & Content Development (~30%)
  • Design and create digital assets using Canva/Adobe Creative Suite:
    • Web banners for websites
    • Sales enablement flyers
    • Whitepapers and presentations
    • Vendor program materials
    • Social media graphics
  • Maintain website content:
    • Update warehousedirect.com in HubSpot
    • Manage shopatwarehousedirect.com non-product pages
    • Update product highlights in proprietary system
• Campaign & Project Coordination (~20%)
  • Vendor Program Coordination:
    • Monthly table-top coordination
    • Process vendor communications
    • Create program flyers and landing pages
    • Tag and distribute vendor content
  • Campaign Calendar Management:
    • Maintain marketing calendar
• Coordinate social media calendar
• Track HubSpot campaign timelines
• Monitor project deadlines in Wrike
• Marketing Support & Documentation (~15%)
  • Data Management:
    • Ensure proper and accurate data for Company, Customer, Lead and Deal maintained in Hubspot. Execute scrub tools on new records.
    • Review Invoice Data for Accurate Reporting
    • Maintain User Records in Hubspot
  • Meeting Coordination:
    • Schedule and prepare for marketing meetings
    • Coordinate division and content planning meetings
    • Document and distribute meeting notes
  • Digital Asset Management:
    • Manage system and user accounts
    • Maintain organized file structure
    • Ensure proper tagging of sales enablement materials

Required Skills & Experience: 

• 4-5 years marketing coordination experience
• Strong proficiency in HubSpot Marketing Enterprise
• Intermediate to advanced skills in Canva
• Working knowledge of Adobe Creative Suite
• Excellent project management capabilities
• Strong attention to detail and data accuracy
• Experience working autonomously
• Proven ability to manage multiple priorities
• B2B marketing experience preferred

Technical Requirements: 

• HubSpot Marketing certification required or obtained in first 30 days
• Proficiency in Microsoft Office Suite (especially Excel, Outlook, and OneNote)
• Experience with digital asset management systems
• Understanding of marketing automation principles

Education: 

• Bachelor's degree in Marketing, Business Administration, or related field or experience preferred
• Relevant marketing certifications a plus

What Sets You Apart: 

• Ability to work independently while following established guidelines
• Strong organizational and process management skills
• Experience coordinating with multiple departments
• Proactive problem-solving abilities
• Balance of creative and analytical capabilities
• Excellent communication skills

Work Environment: 

• Full-time, on-site position in Des Plaines, IL
• Professional office environment
• Occasional lifting up to 10 pounds
• Standard office equipment use

Success in this role means: 

• Maintaining high-quality marketing operations
• Meeting project deadlines consistently
• Providing valuable input while following CDO guidance
• Managing multiple priorities effectively
• Maintaining accurate data and documentation
• Building strong relationships across departments