Outreach & Engagement Manager
About Ava Community Energy
Ava Community Energy (Ava) is a Joint Powers Authority comprising Alameda County and its incorporated areas, and the cities of Lathrop, Stockton, and Tracy. Ava's charter is to provide its customers with low carbon, cost-effective electricity that integrates innovative energy products and maximizes local benefits through the development of local solutions, ranging from increasing access to rooftop solar to supporting the adoption of electric vehicles.
Culture and Commitment to Diversity
Ava believes in a vibrant culture that supports and nurtures a workplace that offers every individual the opportunity to attain professional goals and contribute to accomplishing our mission. We foster a culture of open communication, responsibility, curiosity, accountability, and teamwork. We want creative problem solvers that are excited to work in an entrepreneurial environment and grow our organization!
As an equal opportunity employer, we are committed to diversity, equity, and inclusion. We are committed to a diverse and inclusive workforce that is reflective of our service area's rich culture and communities. We welcome a diversity of experiences, perspectives, and skills.
We strongly encourage people of all characteristics to apply and prohibit unlawful discrimination and harassment of any type based on age, religion, color, gender identity or expression, race, ancestry, or national origin, religion or creed, marital status, military or veteran status, sexual orientation, genetic information or characteristics, and those with a disability as protected by federal, state and local laws.
Position Summary
The Outreach and Engagement Manager leads a team of public-facing ambassadors, and designs and executes initiatives that strengthen Ava's presence, reputation, and impact in the communities we serve. The successful candidate will represent Ava in the community, raising awareness of the agency's mission and the many efficiency and electrification programs we offer. This position is also responsible for developing and executing a comprehensive community engagement strategy, managing and activating selected sponsorships, and engaging with CBOs and other partners.
The successful candidate will have the opportunity to evolve and upgrade the way Ava Community Energy approaches stakeholder engagement and education. They will be a creative, efficient, and strategic problem solver with excellent interpersonal, community-building, and organizational skills
Position Details
Essential Duties and Responsibilities:
- Team Management: Lead, mentor and grow the Outreach team to ensure that performance meets agency goals. Manage and schedule day-to-day activities of the team and provide clear direction and ongoing training to the team on how to answer questions and address feedback coming from the community, as well as direction on how to improve engagement at events. This role will manage two full time outreach coordinators, as well as seasonal interns and part-time resources.
- Outreach and Engagement Strategy: Develop and execute a strategic community engagement/education plan that reflects Ava's mission and brand goals, in inclusive of our grants and local development strategies, and responsive to the input of stakeholders including the Ava Board of Directors. Develop strategic metrics that will guide and support evaluation of outreach efforts.
- Event Management: Ensure Ava has a consistent and professional presence at all events. Guide the team in sourcing events that align with agency goals and managing event logistics
- Engagement Analytics / Reporting: Manage the collection of engagement and conversion data from community events. Design and implement a standardized reporting template to track key event performance metrics that are developed as part of the overall strategy. Provide qualitative and quantitative event metrics to stakeholders, including insight into the issues raised in the community so they might be addressed across all available platforms. Use data-driven insights to improve event strategy and engagement impact.
- Vendor Sourcing and Management: Identify, contract with, and train external support resources to augment internal staff as necessary
- Event Branding / Inventory Management: Ensure event materials are on-brand and engaging. Manage inventory of event materials, regularly refreshing and updating materials as needed
- Internal Collaboration: Work closely with the whole marketing team and across the agency to meet shared goals and to stay abreast of information that is relevant to community stakeholders
Minimum Requirements:
- At least 8 years of experience in a community education and/or engagement role
- Experience sourcing and managing contractors and outside agencies
- Prior experience with designing, implementing, and measuring community engagement programs and initiatives
- Strong organizational skills
- Ability to track and report on performance metrics and use data to make decisions
- Ability and willingness to travel to San Joaquin Valley to support key events approximately twice per quarter
- Must be able to lift up to 50 lbs and attend outdoor events
Nice to Have
- Sponsorship rights management and activation experience
- Energy industry experience
- Proficiency in a second language
- Social media content creation experience / comfort with contributing to Ava social channels
Flexible schedule required, including the ability to work occasional evening and weekend events at community locations.
Compensation and Benefits
The annual salary for this position is $178,774, with a Total Compensation of up to $196,651 annually based on performance.
- Ava offers a generous benefits package which includes:
- Zero cost Individual, family, and domestic partner health insurance (medical, dental, vision)
- Life and AD&D, EAP, STD, and LTD
- Retirement with Employer Matching
- Paid Time Off and Holidays
- Fertility & Adoption Benefits
- Pet Insurance
- Mental Health Support
- Flexible Spending Accounts (health and dependent care accounts)
- Paid Volunteer Days
- And More!
Location and Working Conditions
This position will be based in Ava headquarters in Oakland, near BART. Ava's team has a hybrid approach inclusive of in-office and remote work. This role is expected to go into the office on Tuesday, Thursday, and the first Wednesday of the month.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Ava is dedicated to reasonably accommodate an applicant for known physical or mental disabilities so that the applicant may participate in the
application process. We will engage in a timely, good-faith interactive process with any employee with a known physical or mental disability to identify potential reasonable accommodations, if any, to enable the employee to perform the essential functions of their position.
- General office environment is primarily sedentary work which requires the following physical activities: standing, sitting, walking, reaching, lifting, finger dexterity, grasping, repetitive motions, talking, hearing and visual acuity.
- The employee must occasionally lift and/or move up to 10 pounds.
- The noise level is usually moderate.
Licenses/Certificates
Possession and continued maintenance of a valid class C California driver's license or the ability to provide alternate transportation and a safe driving record.
Working at Ava Community Energy
Ava is committed to complying with applicable laws, including the Americans with Disability Act and Fair Employment and Housing Act, ensuring equal employment opportunities to qualified individuals with a disability. Ava prohibits unlawful discrimination based on age, sex or gender (including pregnancy, childbirth, breastfeeding or related medical conditions), genetic information or characteristics, gender identity, gender expression, race, color, ancestry, national origin, religion, creed, marital status, military or veteran status, sexual orientation, physical or mental disability, medical condition, or on any other basis prohibited by federal, state, or local laws. Ava strives to maintain a COVID-free workplace, being fully vaccinated is a condition of employment (exemptions will be evaluated by legal council).
The information contained herein has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The information also does not constitute either an expressed or implied contract, and these provisions are subject to change.
Equal employment opportunity, including veterans and individuals with disabilities.
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