Director of Enrollment Communications (CS25-258) - Military veterans preferred

Positio Title: Director of Enrollment Communications (CS25-258)

Location: Edwardsville, IL


Division: Enrollment Mgmt

Apply Before: 00810

Department: Enrollment Mgmt

FLSA: Non-Exempt

Description: Description

Overview:
Southern Illinois University Edwardsville (SIUE) is seeking an experienced and strategic communications professional to serve as the Director of Enrollment Communication (CS25-258). This position plays a critical role in developing and executing comprehensive communication strategies to support the University's undergraduate and graduate enrollment goals.

The Director is responsible for creating and coordinating integrated communication plans across multiple platforms-including print, digital, web, email, text messaging, and social media-designed to engage prospective and continuing students. The role requires close collaboration with units across the Division of Enrollment Management, as well as with campus-wide partners and the Office of Marketing and Communications, to ensure effective and consistent messaging.
What You Will Do:

• Design and implement strategic enrollment communication plans in alignment with University goals for student recruitment, retention, and success.
• Coordinate and oversee communications across various channels including print materials, email campaigns, digital marketing, SMS, web content, and social media.
• Serve as the primary liaison between Enrollment Management and the Office of Marketing and Communications to align branding, messaging, and visual identity.
• Collaborate with departmental leaders and stakeholders across campus to ensure communication strategies are compliant, effective, and inclusive.
• Oversee the development of messaging targeted to diverse student populations, including first-year, transfer, graduate, and continuing students.
• Ensure timely follow-through on all communication initiatives and projects, from concept through execution.
• Manage the assessment of campaign performance using data analytics, KPIs, and other evaluation tools to continuously improve outreach effectiveness.
• Supervise communication staff or student workers, as assigned, and provide leadership in professional development and performance management.

Minimum Acceptable Qualifications

Minimum Qualifications:
Bachelor's degree with at least three years of related experience in higher education, enrollment management, or collegiate marketing/branding; broad knowledge of admissions, recruitment, and enrollment functions or programs; excellent interpersonal, written, and verbal communication skills; ability to interpret data and trends in recruitment, admissions, and enrollment related to market cultivation and development; ability to work across a broad spectrum of internal and external stakeholders; ability to function independently with a sense of innovation and motivation balanced with strong organizational and technical skills. The ability to work non-traditional hours to support enrollment events is necessary.

Preferred Qualifications:
Master's Degree and experience working in higher education or with higher education marketing efforts; experience working with CRM and higher education ERP software programs. Experience crafting marketing or communication strategies/plans is beneficial.

Supplemental Information

Civil Service Information: Civil Service Application - FAQs

Application Instructions: How to Apply - Step by Step

Illinois Residency Requirement: Pursuant to the State Universities Civil Service System, out-of-state candidates must establish Illinois residency within 180 calendar days of the start date for this position.

Illinois residency requires proof of a valid Illinois Driver's License or state of Illinois ID Card. Failure to produce the required documentation within 180 calendar days will result in immediate termination of employment.

Classification: State Universities Civil Service System Classification Number: 5007 - SUCSS Classification Title. For more information on Civil Service classifications, please visit the State Universities Civil Service System website at: https://www.sucss.illinois.gov/pages/classspec/default.aspx .

Veterans: Veterans who qualify for preference must provide proof of eligibility within ten (10) working days of submitting an application. The required proof of eligibility includes, at a minimum, a copy of the veteran's DD214/DD215 form (Department of Defense), NGB22 form (National Guard), or Discharge Orders or DD256 Discharge Certificate (Reserves). For help in determining the appropriate proof of eligibility to submit, please refer to the Guide for Veteran Document Verification.

Pre-Employment Screening: External candidates receiving a job offer must undergo pre-employment screening, including a criminal background check. For safety sensitive positions, a drug screen will also be required.

Work Authorization Information: This position does not offer work authorization sponsorship. International students at SIUE on F-1 or J-1 visas are not eligible for full-time or part-time civil service positions with permanent status. F-1 and J-1 visa holders must be enrolled full-time and can only apply for temporary part-time roles working 20 hours or less per week during spring and fall semesters, such as student worker positions, assistantships, and civil service extra help roles. SIUE is a state university, and it's important to highlight that benefits from state-sponsored plans may not be accessible to individuals on F1 or J1 visas.

Accommodation: If you are unable to utilize our online application system and need to request an accommodation, please reach out to us at 618-650-2190 or via email at: careerinfo@siue.edu

EEO Statement

Southern Illinois University Edwardsville is an equal opportunity employer and thus prohibits discrimination against employees, applicants for employment and students on the basis of age, color, disability, marital status, national origin, race, religion, sex, sexual orientation, or veteran's status.
We value your interest and look forward to reviewing your application. For questions or more information, please email careerinfo@siue.edu .

Benefits: SIUE offers an exceptional array of benefits to all full-time and part-time employees (50% or more receive benefits accrued at the percentage of appointment) including:

• Medical, dental, and vision insurance;
• University tuition waivers (full-time employees receive 100% waiver of tuition)
• Life insurance;
• SURS retirement plan;
• Supplemental retirement savings plans;
• Paid vacation and sick leave accrual;
• Generous holiday schedule/paid holidays;
• WorkLife programs;
• Employee Assistance Program (mental health and wellness);
• Employee discounts (local and national retailers);
• Flexible Spending Account Program;

For more about our benefits and employee services, visit: https://www.siue.edu/human-resources/benefits


Opening Date: 05/23/2025

Closing Date: 7/16/2025 11:59 PM Central

Address: 1040 Rendleman Hall
Edwardsville, Illinois, 62026

Website: https://www.siue.edu/



Equal employment opportunity, including veterans and individuals with disabilities.

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