Coordinator, Marketing - Military veterans preferred

Position Title: Coordinator, Marketing

Requisition ID: R100612

Location: Atlanta, GA

Full/Part-Time: Full time

About Us:

Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions.

Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work.

Our Mission

Powering the connection of fans to the brands and experiences they love.

Our Core Values

Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun

We are seeking a detail-oriented Marketing Coordinator to support the execution of marketing programs that drive the sale of collegiate licensed products, both locally and nationally. This role is integral to our Strategic Marketing Solutions program, working closely with partner institutions to bring campaigns to life. Success in this role requires strong communication skills, exceptional time management, and a high level of personal accountability to ensure flawless execution and team collaboration.

Key Responsibilities:

• Lead marketing initiatives from inception through completion, ensuring on-time delivery and alignment with project scopes. Use internal project management tools to track timelines and communicate updates effectively across teams.
• Serve as the internal liaison with Production and Creative teams to ensure seamless execution of campaigns and deliverables.
• Support post-campaign recaps by collecting performance metrics, images, and assets for both internal reporting and client-facing summaries.
• Manage the invoicing process for assigned projects, maintain budget accuracy, and communicate status updates to the team.
• Contribute actively in territory and client meetings by sharing timely updates related to marketing responsibilities, supporting both internal teams and external partners as needed.
• Draft clear and detailed scopes of work to align all stakeholders on objectives, timelines, and deliverables for each project.

Qualifications/Skills:

• Strong written and verbal communication skills across a wide range of audiences and organizational levels
• Ability to design and deliver compelling presentations
• High degree of integrity and trust in interpersonal interactions
• Genuine passion for serving and supporting others
• Excellent multitasking abilities and organizational skills
• Proven ability to manage multiple deadlines in a fast-paced, constantly evolving environment
• Strategic thinker with a proactive mindset and attention to detail

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

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