Associate Marketing Manager (Journals) - Military veterans preferred

Job Details

Description

We are the world’s largest university press. We have both a worldwide reach and a personal understanding of local needs, partnering on the ground to adapt publications and resources to meet the individual needs of communities, societies, and countries. We partner with researchers, educators, and technology partners to stay ahead of the changing ways people around the world are accessing and sharing knowledge. With a presence in more than 50 countries and millions of customers around the world, an idea launched at OUP can have a global impact.

More about OUP

Advancing Knowledge and Learning

ABOUT THE ROLE

Responsible for providing stakeholder communication and marketing (planning, delivery, and evaluation) for a list of journals/portfolios. This role supports journal content growth by driving awareness of titles in key markets and author acquisition through targeted outreach campaigns.

Key Accountabilities include:

• In alignment with journal development objectives, predominantly focusing on driving content growth, this position will manage budgets for a list of journals and lead campaigns, which may include: author acquisition, retention, and advocacy strategies. Campaign strategy reviewed and approved by Journals MM.
• Work in partnership with publishers and journal editors to identify key content topics and target areas for driving engagement with researchers informed by journals datapoints (usage, submissions trends, discipline market data).
• In collaboration with publishers, monitor journal metrics and adapt marketing approaches where appropriate to deliver on title-level targets.
• Apply an understanding of the journals author experience, familiarity with the scholarly publishing environment and competitor landscape, as well as audience segmentation, to optimize channel and messaging choices in campaign planning, with oversight of Journals MM.
• Ensure external and internal stakeholders are apprised of journal plans and understand how they contribute to agreed journal priorities.

ABOUT YOU

• Experience managing expectations and satisfaction of external stakeholders (societies, editors), discerning appropriate levels of communication and service
• Ability to think strategically about products and markets and demonstrate proficiency in digital marketing
• Ability to develop, implement, and improve marketing strategies, using all available analytics to make informed decisions and to improve outcomes
• Ability to demonstrate excellent communication skills and influence internal and external stakeholders
• Ability to work collaboratively with stakeholders in diverse locations and functions
• Experience managing multiple campaigns and deadlines, prioritizing based on business goals and data, and remaining resilient under pressure and changing environments
• Some experience in journals marketing and understanding of the scholarly publishing environment, specifically academic authors desirable but not required

BENEFITS

We care about work/life balance at OUP. We offer 15 days of vacation time that rises with service, 8 sick days, plus floating holidays, personal days, company holidays, and a 35-hour working week. We are open to discussing flexibility in respect of working hours and the use of technology to support regular remote working, dependent on role. We also have a great variety of active employee networks and societies.

We care for you and your dependents by offering health, dental, and vision insurance plans to our full-time employees. Each plan has multiple levels of coverage to fit your needs and has a high level of contribution made by OUP. In addition, we offer Employee Assistant Programs for all full-time employees, regardless of whether you elect in health insurance. We also offer life insurance and disability insurance.

We help make your money go further by providing a non-elective contribution on your behalf to your retirement plan of 7% of your salary and a matching contribution to the retirement plan of 50% on the first 6% of employee contributions on based earnings.

Position Location: This role is hybrid out of Cary, NC (2 days a week in office).

GJC Level: I4 (for internal purposes only)

Salary: $51,459 - $60,000 dependent on skills and experience

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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