Manager, Category Strategy - Frozen - Military veterans preferred

Conagra Brands (


  full-time   employee

United States

Conagra Brands has the most energized, highest-impact culture in food. Our people persistently challenge and disrupt marketplace/business conventions and we are respected for our great brands, great food, great margins and consistent results. Conagra Brands, be part of building something BIG.
Job Summary
Responsible for improving category Merchandising, Assortment, Pricing and Shelving (MAPS) at assigned customers. Joins sales team in penetrating key customer decision makers to present category development plans. Collaborates with headquarter Category Leadership (CL) and Customer Strategy & Planning organizations in the development of category plans for assigned customer. Responsible for new item presentation development and all aspects of shelving the company’s products in a category friendly way. Responsible for identifying opportunities to improve competitive advantage and enhancing company’s stature with the customer.
Position Responsibilities
Own customer interface at the category level, with focus on improving customer and company sales and profits
Work with sales, marketing, insights, retail effectiveness, and other category leadership resources to execute category initiatives with excellence
Develop strong collaborative partnerships with customers and cross-functional internal partners
Deliver excellent Category Leadership, insights and analytics support to external and internal customers
Be subject matter expert on Category Leadership tools and capabilities
Understand and master customer loyalty card data
Lead category strategy and review meetings with customers; assist brand-based, Category Leadership initiatives
Develop tools to diagnose new category opportunities
Understand opportunity gaps and proactively build case and sales story to close gaps
Deliver consumer/category input within customer Joint Business Plans (JBP) to help refine plan elements based on consumer and category knowledge
Improve field sales capability to leverage analytics and insights
Monitor industry trends and competitive activity to identify opportunities to improve capabilities and advantage in the market
Improve shelf position for brands while maintaining a shopper/category first approach
Position Qualifications
Bachelor’s Degree required
5-7 years related CPG industry experience preferably in the sales arena or a combination of sales and syndicated data experience
Communication, presentation and negotiation skills
Data integration and interpretation experience
Problem solving skills
Analytical and critical thinking skills
Time management and prioritization skills
Collaboration skills
Action oriented
Leadership ability
Project management skills
Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law.