This role will be known as Consumer Insights Manager among colleagues and within the business. Within the broader SC Johnson organization, the job is graded as an Associate Manager.
We are SC Johnson Lifestyle Brands (aka the LSB), a growing house of brands that includes method, ecover, babyganics, and mrs. meyers clean day. We've always done things differently – we’re fearless thinkers, mad scientists and adventurous designers who believe that making soap leads to brave ideas, bold inventions and beautiful bubbles. We started small, but we’ve got big plans to make the world a cleaner, greener, more colorful place. And we invite everyone to join us as we pioneer a future where doing business is doing good for all.
Based in San Francisco and reporting to the Senior Director, Consumer Insights, this individual will manage the development and socialization of consumer insights to help guide business and brand strategy across our portfolio of mission driven global brands. Key insights projects may include innovation/white space, as well as brand health growth drivers and successful activation in-market driving brand and business success.
AREAS OF RESPONSIBILITY
•Be the voice of the consumer in all brand and business discussions. Partner with members across marketing, business, product, and sales teams to keep the consumer top of mind for company workstreams, including but not limited to innovation pipeline, brand positioning, go-to-market activity, customer loyalty.
•Identify and fill key knowledge gaps about the current and prospective consumer
•Be responsible for research project management, including identifying and enabling best-in-class methodologies that result in key insights and actionable recommendations
•Manage outside research projects from inception to conclusion, including recommending appropriate methodologies, managing RFP process, and managing vendor relationships to ensure reports meet desired objectives
•Develop research briefs/surveys for internally led research; manage online surveys, conduct qualitative research
•Live and breathe the company’s values
•5+ years experience in consumer research/insights, preferably in-house within the CPG industry
•Must be authorized to work in the United States now and in the future without sponsorship
•Energetic self-starter who is strategic, flexible, and results-driven
•Experience with consumer insights concepts and metrics, including experience with both quantitative and qualitative research, managing outside vendors as well as driving primary research him/herself. Ideally, experience will include innovation, segmentation, brand studies/trackers, HH penetration studies, ad measurement, usage and attitude studies, ethnographies, focus groups, market mix modeling, interpreting category and syndicated data. Experience engaging with shopper and product insights team members.
•Passionate about learning why consumers feel and act the way they do, and passionate about sharing this knowledge with others
•Highly organized, great attention to detail, and thrives on handling multiple projects at once
•Outstanding communication skills, both oral and written: clear, concise, and compelling
•Advanced degree in a related field
Lifestyle Brands (LSB) PERKS: Our values are at the heart of everything we do. Here are a few of the ways we Care like a Mother for every person against dirty:
•Rockstar health insurance benefits package
•Competitive vacation bundle + 3 Care Days (a.k.a. Volunteer Time-Off) a year
•Generous retirement match + pre-tax savings options
•Global Ping Pong Tournament + Prom...you heard that right!
At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.
If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com. All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information.