2024-04-18
AppCast (https://www.appcast.io)
Other
/yr
full-time
employee
Trenton
New Jersey
08628
United States
A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Hybrid
The Sr. Manager, Sales Strategy & Enablement is responsible for developing strategies which link the $1.7B A&H Fabric Care brand objectives to customers/channels to achieve financial and market share objectives. To accomplish this, the Sr Manager ensures brand strategies are supported by initiatives, implementation plans and executional measurement. The Manager works closely with the RGM cross functional partners to identify strategies and tactics which meet Customer and Channel requirements for the brand to achieve net sales, trade spending and profitability objectives across each class of trade.
Role Accountabilities and Responsibilities :
Insures alignment of strategic trade and brand marketing initiatives to sales channel strategy
Lead the annual Customer / Category Planning process, ensuring that all organizational requirements are met from a timing and data integrity standpoint
Responsible for the coordination and execution of customer businesses plans that meet brand strategies and deliver corporate growth, trade spend and profit objectives
Identify and communicate customer specific sales opportunities and potential risks, developing execution plans with the sales team to close business gaps on sales and/or profit
Provide the detailed analysis developed with the RGM Team to make recommendations on potential incremental opportunities which align with key corporate initiatives
Manage the annual bottom up planning process including active support and analysis for key strategic customers as well as providing ongoing feedback and presentation of customer plans and corporate risks and opportunities to headquarter functions.
Represent Sales Strategy & Enablement within the A&H LD/Unit Dose/Scent Boosters/Power Sheets Brand Teams to provide direction and insight related to customers and brand performance
Ensures efficient management of workflow and information between Brand and Field Sales
Coordinate the new product development process for the entire brand life-cycle.
Ensures DSMPs are accurate and deployed based on insights from Sales Analytics and Category Management
Represent sales in the S&OP process and resolve supply/demand/forecasting issues with cross-functional teams (Demand Planning, Customer Service and Brand Marketing) and communicate accordingly to Sales.
Develops deployment materials for the Sales Playbook (DSMPs) which includes setting full year Max Trade Rates at the MPG Level
Education and Experience
Bachelor’s Degree Required
8-10 years’ experience with emphasis on Trade Marketing, Field Sales and Sales Operations within a CPG Headquarters environment.
In depth knowledge of retailer go to market strategies and class of trade /channel dynamics
Demonstrated strong analytical, financial management, business acumen and problem solving skills
Strong understanding of syndicated data systems and reporting methodologies
Strong communication skills (written, verbal, presentation and interpersonal skills)
Proficient in Microsoft Office: Excel, PowerPoint
Knowledge of TPM/TPO systems
Experience with analysis of retail promotion effectiveness and efficiency
Skills and Competencies
Build Effective Teams/Developing Direct Reports and Others
Organizational Influence
Strategic Agility
Action Oriented/Priority Setting/Drive for Results
Decision Quality
Dealing with Ambiguity
Ability to provide clear & concise direction for execution of brand strategies
Technical Skills
#piq #LI-Hybrid
Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
For more information on our company, our brands and our culture visit us at
http://www.churchdwight.com/
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